Minors
In order to provide students with additional opportunities to broaden and enrich their educations, the University offers 18 minors. A minor is a program of study that is distinct from and supplements a student's major. A minor may be taken as a way to give a coherent pattern to elective hours, to expand career options, to prepare for graduate study, or simply to explore in greater depth an area different from one's major.
Marketing Communication Minor (24 credits)
- BUS 201 Introduction to Management
- BUS 303 Human Resource Management
- BUS 330 Principles of Marketing
- BUS 339 Marketing Research
- BUS 350 Consumer Behavior
- BUS 352 e-Business
Choose 6 credits from the following:
ART 215, 315, CGD 303, 353, BUS 420, BUS 422 OR LIB 498 & LIB 499
*Only seniors in business who plan to conduct appropriate research in marketing should sign up for BUS 422. Non-business majors who wish to do a research project in marketing should sign up for LIB 498 and LIB 499.