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Bachelor of Arts in
Public Relations and Marketing
Inquire into the many ways public relations and marketing influence virtually every aspect of your life. They are the foundation of every successful business and organization. You will find public relations and marketing stimulating and creative areas of study that encompass such topics as communication, consumer behavior, advertising and promotion, research, and strategy. A Bachelor of Arts in Public Relations and Marketing often makes a good fit if you are interested in pursuing a professional career in marketing, sales, advertising, corporate communications, events planning, or public relations.
You may also choose to delve into other areas of public relations and marketing when you add a specialization to your degree program. A specialization consists of four (4) courses, each worth three (3) credits. These courses are taught online as part of your degree program. For more detailed information, see the Courses tab. Choose from the following specializations:
- Information Systems
Take advantage of a wide range of opportunities in one of the fastest growing areas in business organizations. You will increase both business and technical skills with an Information Systems specialization added to your Bachelor of Arts in Public Relations and Marketing degree. - International Management
Broaden your Bachelor of Arts in Public Relations and Marketing with a specialization in International Management. You will prepare to exercise leadership in a diverse array of international and multicultural scenarios. - Project Management
Build on your Bachelor of Arts in Public Relations and Marketing with a specialization in Project Management. You will be well-equipped to seize new opportunities in this fast-growing field.
Your classes in this Bachelor of Arts degree program are taught by advance-degreed instructors with real-world experience in the subjects they teach. In addition, you can transfer up to 99 approved credits toward your Bachelor's degree and accelerate your degree completion.
If this program sounds like it will fit your personal and professional goals, contact us at 866-711-1700 to learn more, or click here to request additional information.