Ashford University Adds Marketing Minor and Specialization to Academic Offerings

Ashford University (AU) has announced the introduction of a Marketing minor and specialization through AU’s College of Business and Professional Studies. These additions are part of the university’s plan to increase study options and professional opportunities for its undergraduate students.

“We believe marketing is the heartbeat of business,” said Dr. Michael Reilly, Professor and Program Director of the College of Business and Professional Studies at AU.  “Our team took great care to develop these new academic programs. We are excited to see how this additional branch of coursework will continue to foster the more creative capabilities of our students.”  

The new 6 class/18 unit minor and 4 class/12 unit specialization are currently being offered to all online, undergraduate students enrolled at AU - specifically, those interested in pursuing Bachelor’s degrees in Business Administration and/or Sports and Recreation Management.  

“Those who choose to enroll in the Marketing minor or specialization will learn the essentials of the marketing discipline; knowledge that will prepare them to assume larger, decision-making roles in their future careers,” added Reilly.

Students graduating from AU with a minor or specialization in Marketing will be academically prepared for careers such as advertising or sales coordinator, marketing or public relations specialist, art director, brand manager, account executive, and promotions representative. To learn more or to apply, visit www.ashford.edu.

About Ashford University

Founded in 1918, Ashford University is a coeducational institution regionally accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools, with programs in education, business, accounting, criminal and social justice, computer animation and graphic design, and other areas.  The University offers undergraduate and graduate degrees, as well as a range of student activities and athletics, at its Clinton campus.  Online degree programs are available in education, organizational management, business administration, and psychology.  The University is known for its high quality yet highly affordable on-campus and online programs, with tuition fees among the lowest in the U.S. compared to other private institutionsIts tagline is: “Higher Education Made Affordable”SM.  For more information, visit www.ashford.edu or call Shari Rodriguez, Director of Public Relations, at 858.513.9240 x2513.